The Bling Ring Film Website
Client: A24 Film
Year: 2013
Role: Creative Director, Designer
Team: Developer Nate Steiner
Official promotional site for Sofia Coppola’s ‘The Bling Ring’ starring Emma Watson. The film examines themes of privilege, vanity, and consumerism through a morally ambiguous lens.
The site conceptually mirrors these themes by allowing users to “shop” for the wardrobes and accessories appearing in the film. However, when a user attempts to buy an item, their purchase price is deemed “free” and leads to various quotes from the film justifying one’s temptations to simply steal the item.
Year: 2013
Role: Creative Director, Designer
Team: Developer Nate Steiner
Official promotional site for Sofia Coppola’s ‘The Bling Ring’ starring Emma Watson. The film examines themes of privilege, vanity, and consumerism through a morally ambiguous lens.
The site conceptually mirrors these themes by allowing users to “shop” for the wardrobes and accessories appearing in the film. However, when a user attempts to buy an item, their purchase price is deemed “free” and leads to various quotes from the film justifying one’s temptations to simply steal the item.
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